Counter Culture Clean Multi-Surface Review
Quick Take
Overall Score: 8.1/10
Counter Culture Clean brings probiotic technology to household cleaning, adding beneficial bacteria to their plant-based formula. The EWG Verified certification confirms ingredient safety, and the probiotic angle offers a unique value proposition. Whether the probiotics provide meaningful benefit beyond marketing is debatable, but the base formula is genuinely clean.
The Verdict: Interesting for families interested in microbiome science and probiotic everything. The EWG Verified status confirms safety, and cleaning performance is adequate. The probiotic claims are intriguing but difficult to verify. A solid choice if the concept appeals to you.
The Probiotic Concept
How it supposedly works:
- Beneficial bacteria (probiotics) are added to the formula
- After cleaning, probiotics remain on surfaces
- They compete with harmful bacteria for resources
- Theoretically provides ongoing surface protection
The science:
- Probiotic cleaning is an emerging field
- Some studies show promise for odor control and biofilm reduction
- Claims of ongoing protection are difficult to verify in home settings
- The concept is more established in commercial cleaning
Safety Profile
EWG Verified with transparent ingredients:
- Purified water: Base
- Decyl glucoside: Plant-derived surfactant
- Probiotic cultures: Beneficial bacteria strains
- Essential oils: Natural fragrance
No harsh chemicals, synthetic fragrances, or preservatives.
Performance
Immediate cleaning (7.5/10): Works well for daily messes. Not a powerhouse on grease.
Odor control (8.5/10): The probiotics may help here. Surfaces smell cleaner longer.
General use (7.5/10): Adequate for most household surfaces.
