Overall Score: 8.6/10
- Safety: 8.7/10
- Efficacy: 8.5/10
- Value: 9.0/10
Native Sensitive Unscented is our "widely available" pick for natural deodorant. You can find it at Target, Walmart, CVS, and most drugstores—making it the easiest transition from conventional deodorant.
Why Sensitive Matters: Many people trying natural deodorant for the first time experience irritation from baking soda. Native Sensitive eliminates this risk entirely, using magnesium oxide instead for odor control.
The Trade-off: The baking-soda-free formula is gentler but may be slightly less effective for heavy sweaters or intense workouts. For everyday office/home use, it works great.
On Corporate Ownership: Native was acquired by Procter & Gamble in 2017. While some prefer independent brands, Native has maintained its clean formula. The benefit is wider availability and more affordable pricing.
For those wanting EWG Verified status and willing to pay slightly more, Each & Every is the upgrade. But for most families, Native Sensitive is the practical choice.

