There's something almost magical about Babybel to kids. That red wax coating, the unwrapping ritual, the perfectly portioned little wheel - my kids will choose these over almost any other snack. But does the product match the appeal?
The Babybel Experience
Let's acknowledge what Babybel does brilliantly: packaging psychology. The individual wax coating makes each cheese feel like a tiny gift to unwrap. Kids play with the wax (it's non-toxic), peel it in creative ways, and actually look forward to this snack.
That engagement matters. A snack kids won't eat has zero nutritional value. Babybel's kid appeal is essentially 100% - I've never had one rejected or returned uneaten.
What's Inside the Wax
Ingredients: Pasteurized Milk, Lactic Acid Bacteria (Starter Culture), Enzymes, Salt.
Four ingredients, no preservatives, no artificial anything. The wax itself (food-grade microcrystalline wax and paraffin) isn't meant to be eaten, though it's non-toxic if accidentally consumed.
Nutritionally per wheel:
- 5g protein - less than string cheese (7g)
- 6g fat - from whole milk
- 15% daily calcium - standard for cheese
- 160mg sodium - moderate
- 0g sugar - as expected
The protein content is notably lower than string cheese. For pure protein efficiency, string cheese wins.
The Organic Question
Here's where Babybel loses points: there's no organic option in their standard line. The milk comes from conventional dairy sources, which may include:
- Cows treated with rBGH/rBST (though Babybel states no artificial growth hormones)
- Conventional feed potentially containing pesticide residues
- Standard dairy farming practices
Babybel does claim "no artificial growth hormones" but lacks USDA Organic certification. For families prioritizing organic dairy, this is a dealbreaker.
Comparison to Premium Options
| Factor | Babybel | Horizon String | Organic Valley String |
|---|---|---|---|
| Protein | 5g | 7g | 7g |
| Organic | No | Yes | Yes |
| Price/unit | ~$0.58 | ~$0.62 | ~$0.69 |
| Kid Appeal | Highest | High | High |
| Preservatives | None | None | None |
Babybel costs less but delivers less protein and no organic certification. The trade-off is unmatched kid appeal.
Real-World Value
At $6.99 for a 12-pack (~$0.58/wheel), Babybel is competitively priced against conventional string cheese and cheaper than organic options.
For families not prioritizing organic dairy, Babybel offers:
- Clean ingredient list (no preservatives)
- Excellent kid appeal (unmatched unwrapping fun)
- Solid nutrition (though less protein than string cheese)
- No refrigeration needed for short periods (wax protects well)
The wax coating actually provides better temperature protection than plastic-wrapped string cheese. These survive lunchboxes better on hot days.
The Flavor Options
Babybel offers multiple varieties:
- Original (Edam-style): Mild, creamy, most popular
- Light: Lower fat, slightly rubbery texture
- White Cheddar: Tangier, polarizing with kids
- Gouda: Sweeter, some kids love it
Stick with Original for safest kid appeal. Light versions sacrifice texture for minimal calorie savings.
Who Should Buy This
Families where kid appeal is the priority. Parents of picky eaters who struggle to get protein into their kids. Anyone not specifically requiring organic dairy certification.
Who Should Choose Organic String Cheese Instead
Families prioritizing organic sourcing. Those wanting higher protein per serving. Parents concerned about conventional dairy farming practices.
The Verdict
Babybel Mini earns a solid recommendation for families where organic certification isn't a priority. The kid appeal is unmatched, the ingredients are clean (no preservatives), and the price is reasonable. But for families seeking organic dairy, Horizon or Organic Valley string cheese delivers better sourcing at comparable prices with more protein per serving.




